Inside This Issue:
• Trade Shows: Affiliate Summit East
• Industry Research: Affiliate Benchmarks Survey
• Affiliate Tax Law and Affiliate Nexus: FAQ's
• Product Spotlight: LinkShare tools for distributing links
• LinkShare Lightning: Tired of swapping out code?
• Advertiser Spotlight: Barnes&Noble.com, Karmaloop
ACTION REQUIRED
Check your Web Service URL's | A few months ago we made some important system enhancements to increase the performance of our Web Services features. These changes required us to update the URLs listed below. If you use these services or have created custom applications that use these services, please update your Web Service URLs accordingly.
These URLs are used within various LinkShare tools including: • Coupon Web Service
• Merchandiser Query Tool
• Targeted Merchandiser API
• Automated Link Generator
• Advertiser Search API
• RSS Feeds
• WordPress Plugins All old URLs will be retired on August 12, 2011.
Note that this includes updating your plugins for WordPress - just select update from the Word Press admin dashboard.
Important: To determine if you are using the most up-to-date URLs for LinkShare Web Services see this article in the LinkShare Publisher Help Center which includes implementation guidelines. |
| AFFILIATE SUMMIT EAST |  | It's that time of year Affiliate Summit East is almost here. LinkShare will be exhibiting at Booth #1207 at Affiliate Summit East Aug 21-23rd. If you are planning to attend make sure to stop by and say hello. If you're not familiar with Affiliate Summit East, it's probably the most popular Affiliate Marketing conference for Publishers. Last year they had their highest attendance yet at over 4,600 attendees! It's a great show to learn about the industry to network with your peers. Click here to register.
| | AFFILITE BENCHMARKS SURVEY |  | It only takes a few minutes!
Take the Affiliate Benchmarks Survey today and let your voice be heard when it comes to Performance Marketing issues and trends. The survey will close on September 1st 5:00 EST. |
AFFILIATE NEXUS TAX LAW
California Affiliate Nexus Law FAQ's | | Many states across the country are passing Internet tax laws related to nexus (what constitutes a presence in a particular state). California is the latest state to pass such a law. These laws inspire a lot of questions many of which are not easily answered without clarification from the California tax authority. To help provide some basic information about the law and what it might mean to you we've posted some Frequently Asked Questions on the LinkShare blog. Check them out and learn more! |
PRODUCT SPOTLIGHT
LinkShare tools for finding, getting and distributing links
At LinkShare we understand that Publishers like a lot of options when it comes to the basics of Affiliate Marketing. Whether you like to work in the interface or you prefer to use tools for finding, getting and distributing links without ever logging in to the Publisher Dashboard, there's option for you. If you are new to the LinkShare Network or if you have new employees that are working to promote links on your site make sure to become familiar with all the different tools available to find, get, and distribute links! Click here for an overview.
LINKSHARE LIGHTNING
Tired of swapping out code?
| • | LinkShare Lightning lets you create multi-advertiser ad units that optimize automatically by serving the best converting ad based in network-wide data | | • | You still have control over which advertiser's ads appear on your site - simply exclude the Advertisers that are not a good fit | | • | Think of an ad unit as a container for an ad to be displayed on your site in a size that you choose (IAB standard sizes) | | • | Lightning will determine the best converting ad and display that one more often | | • | Ad units can include just one advertiser or multiple advertisers that you select. | | • | One of the coolest things about Lightning is that you only have to place the code on your site once! | | • | To change which ads appear in that ad unit simply update the filter by including or excluding advertisers! | Now is a great time work with us on this exciting new project. Your input will have a direct impact on new features implemented.
Sign-up now and start using Lightning today. |
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